• Australian Online Landscape Review | February 2014

    | 26-Mar-2014

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    In this February 2014 edition of the Nielsen's Online Landscape Review, Nielsen provides you with the latest consumer trends in the online world. 

    Key highlights this month include:

    Time online consuming video content during the month increased by 13 minutes per active user
    The average online Australian spent 37 hours browsing web content including video, with an average of 60 sessions in the month
    Mobile page impressions dropped from January's record-level mobile traffic, but remained high
    Desktop consumption of broadcast media increased by 36% from January
    Tablets are now in half of connected Australians homes and are anticipated to be more common than laptops by the end of 2016.

    Additionally this month, we investigate Sports and Broadcast Media categories, to see the key movers and shakers in these spaces.



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