Australian Multi Screen Report | Q3 2016 Reports
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The latest Australian Multi-Screen Report – from Regional TAM, OzTAM and Nielsen, and covering the third quarter of calendar 2016 – continues its look at how audience behaviour is influenced by greater content and platform choice, and access to new consumer technologies.
Australian homes have more screens, channel and platform choices than ever before. These choices deliver greater opportunities to watch television and
other video, and together affect the time consumers spend with various devices.These are the findings from the Regional TAM, OzTAM and Nielsen Q3 (July-September) 2016 Australian Multi-Screen Report, show people continue to spread their viewing across seemingly infinite options within a finite number of available hours each day.
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